The more than hundred-year-old Catalan energy company, known until a few days ago as Gas Natural Fenosa, has undertaken one of the most significant changes in its 175-year history: now it is Naturgy, name, brand and appearance with which the company wants to start “a new era”.
Brand or name changes are always transcendent changes, which mark a limit between the old and the new, which require a large sum of energy because they represent a bet on the future that always offers more questions than answers.
The Catalan company explains that its new brand ” international, adapted to suit all the global markets where we operate now and will operate in the future, with a focus on innovation, digitalisation, simplicity and globality “. From the Sociedad Catalana para el Alumbrado por Gas, founded in 1843 to illuminate the Barcelona of the industrial revolution, 175 years have passed to come to give birth to Naturgy, a project that operates in more than 30 countries and with more than 15,000 employees.
